PPC Agency Birmingham
Using technical and creative abilities, we create specifically tailored PPC campaigns for our clients delivered by our PPC agency in Birmingham.
Award-Winning PPC Birmingham Specialists
Caffeine Marketing is proud to be a Google PPC agency in Birmingham. If you would like fast and effective results from a marketing campaign, then pay per click advertising could be a great solution. By utilising Google Ads, you will reach new customers within the right geographical region and target marketplace for your company and could begin seeing conversions within days or maybe hours.
Google Ads consists of paid search, display, shopping, remarketing, and YouTube advertising. Each of those channels operates on the identical pay-per-click model. The PPC advertising we use will depend upon your services and products; as an example, Google shopping ads are great if you’ve got products to sell online, as searchers see a photograph of what you’re selling and the price. In contrast, YouTube engages potential customers with video content about your company.
Different Types of PPC Birmingham Ads Include:
Paid search advertising delivers immediate, targeted traffic to your site and is extremely cost-effective as your ad will only appear to online shoppers who are using the keywords we select. Plus with your paid search budget set in advance, you know precisely how much your PPC ad campaign will cost.
Google Shopping Ads are ideal for businesses who sell online using e-commerce, and who want to drive potential buyers to their websites. Google Shopping Ads appear at the top of the search results, showing an image, product title, and price.
Display Advertising can be a cheaper method of promoting your company to a broader audience and potential new customers. Rather than being showcased in search results, Display Ads appear on actual websites via networks, such as the Google Display Network.
Utilising PPC Remarketing allows you to target potential customers who have previously visited your website, but who for whatever reason did not complete a purchase. Using both Google Ads and Facebook, we can make Remarketing work for you by directing these lost leads back through your sales system.
With 1 billion unique users, YouTube is now the second-largest search engine behind Google. With 6 billion hours of videos watched each month and 100 hours of video uploaded every minute, YouTube is a large part of many people’s lives, making it a great place to advertise.
Creating & Managing Your PPC Birmingham Campaign
The first thing we do is understand your goals – do you want to drive phone calls, website traffic, website visits? Next, we identify your target demographics and audience. After this research, we create, deliver and monitor the PPC campaigns. Your dedicated Birmingham PPC Account Manager will take personal responsibility for your campaign.
Here is how they get the most from your PPC budget
- Research all relevant keywords that your customers are searching
- Set up and analyse advert extensions for every campaign
- Write engaging ad copy to maximise engagement and click-through rates
- Maximise the clicks and conversions on your campaigns
- Continually analyse the performance, making tweaks to maximise results
- Monitor the bids to ensure you pay as little as possible per click
Why choose Caffeine Marketing as your specialist PPC Agency Birmingham?
Our team are experts at integrating PPC into a bespoke Digital Marketing strategy for our Clients. Our Birmingham PPC agency works closely with our other specialist teams such as social media, SEO and content marketing, to ensure full integration of your campaign to deliver the best possible results.
PPC agencies in Birmingham like us are trusted by Google to offer fantastic customer service in addition to delivering effective advertising campaigns. We offer 100% transparency, sending our clients a monthly report.
Contact One of Our PPC Specialists Today
Pay Per Click advertising is the ideal partner to your other Digital Marketing tools, such as SEO and social media marketing. To have a chat about integrating our PPC and AdWords management services into your current marketing, get in touch with us today.
156 Great Charles Street
Birmingham B3 3HN
156 Great Charles Street Queensway, Birmingham B3 3HN