Blogs
Google Analytics 4: What is it?
Understanding the customer journey: where visitors come from, what they click on, and what makes them click off, along with...
Is SEO is an Essential Part of an Ecommerce Marketing Strategy?
SEO, or Search Engine Optimisation, is essential for all eCommerce marketing. Appearing highly on search engine results ensures...
How to Boost Your SERP Rankings?
Let’s begin by looking at what SERP rankings are and how they affect businesses. SERP stands for Search Engine Results Pages,...
Is WordPress Still the Best Website Platform?
WordPress currently powers around 43% of all websites, making it the world's most popular content management system [source]....
Is Video Content the Answer to Building Engagement on Your Website?
The rise in popularity of video content over the last few years has been astronomical, and more and more companies are now...
Instagram Followers vs Instagram Engagement?
Let's face it, we've all been guilty of scrolling Instagram and being impressed by those accounts with 100,000 + followers, and...
Why Good Graphic Design is Important for Your Business
Good graphic design is essential as it brings your brand to life with employees, clients, and potential customers. Interaction...
Getting Results Using an Organic and Paid Social Media Marketing Mix
When it comes to successful social media marketing, we always recommend an organic and paid social media marketing mix to create...
Marketing in the Hospitality Industry
Is marketing in the hospitality industry important? Of course, it is but even more so now than ever before. The past year has...
Why Facebook Ads are Better Than Organic Posts for Reaching Your Audience
Facebook has almost 3 billion monthly active users, making it one of the most popular social media platforms in the world. This...
Onsite SEO vs Offsite SEO — Why are they Important?
You are probably already familiar with the term SEO and know that it stands for Search Engine Optimisation. However, there are...
What is SEO Copywriting?
Have you heard of the term SEO Copywriting before but never knew what it meant? Let’s look at this in detail to understand what...
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